OLIVIA CHARLESWORTH

Originally from London, I moved to the USA eight years ago to grow my career and curious spirit. I combine my strong design sensibilty with a focus for art direction, digital-first storytelling, and unexpected ideas. My multifaceted experience allows me to collaborate across teams of any size, for companies of all scales. I enjoy uncovering what’s at the core of a brand and bringing it to the surface.

Currently: 
Contracting Art Director at Apple.

Always:
Archiving and composing imagery.

Previously:
Stink Studios in NYC,  Apple in LA, Google Creative Lab in NYC, Wieden + Kennedy and Anyways in LDN.

Brief Resume






APPLE CREATOR STUDIO *NEW*

Campaign film and visual language for the launch of Apple Creator Studio, a collection of apps for everything you need to create. Art Direction, Design
A defining moment for Apple: Apple Creator Studio unites every essential tool in one place. This was an opportunity to visualize a new creative world—designed to inspire filmmakers, musicians, illustrators, and creators of all kinds.
Motion Design. Daisy Chain Studio



BELLA KITCHENWARE

A 360 brand campaign to launch bella’s space-saving kitchenware into the market.
Creative Direction, Design Direction
In a world awash with bland, minimal, Pinterest-style kitchens, kitchenware had forgotten how to have fun. But bella's space-saving designs gave the brand permission to show up in spaces where kitchenware had never gone before. Bella Fits Anywhere. Even There.
Dir. Maca Rubio

APPLE CLASSICAL 

Campaign and visual language for the launch of Apple Classical, a streaming app devoted to classical music. Art Direction, Design
Utilizing Apple’s visual DNA of silhouettes we created a vibrant yet elegant new look that translated into a 360 campaign that communicates the app’s powerful search capabilities and premium sound experience. 
Photo Dir. The Scandebergs


KALSHI

Film commercial to launch Kalshi, an app that allows you to trade on the future of real world events.
Art Direction 
Step inside the mystical gas station of possibilities and meet the all-knowing oracle designed to unpack the infinite trades made possible with the Kalshi app. Will Taylor win a grammy? Will it rain in Chicago? Now you can trade on that.Dir. Gary Freedman


HASBRO 

A curated suite of 500+ photographs and GIFs designed to redefine the look and feel of Hasbro’s iconic game portfolio for a present-day audience. Art Direction
To capture the joy and versatility of Hasbro, we established scenarios, characters, sets, and thoughtful details that breathe life into a brand rooted in bringing people together through play.
Photo Dir. Chris & Jonathon Schoonover


APPLE MUSIC UPNEXT

Each month UpNext on Apple Music supports one new artist on- and off-platform to expose emerging artists to a global audience. Design, Art Direction
Every month we made a bespoke wordmark to reflect the music of each UpNext artist. After it is conceptualized the wordmark is either produced in-house or the perfect creative partner is commissioned to bring the idea to life. 


MARTHA DA’RO

Music video title credits for Fast Life and Perfection by Martha Da’ro.
Design, Art Direction 
A goal of mine in 2023 was to design title credits. Working closely with the director and Martha Da’ro I established distinct typographic treatments to compliment the motion capture and concept for two songs. 
Dir. Cyprien Bourrec



LUNA LUNA

Social marketing for the relaunch efforts of Luna Luna, the first ever traveling art amusement park. 

Art Direction 
Storytelling content that focuses on the history, education and rebuilding of the Luna Luna park. This work included commissioning photographers and videographers and interviewing and animating responses from visitors to the park.


THREE MOBILE

Campaign to promote the new offers for the cheeky and “of the internet” UK brand Three Mobile. 
Art Direction, Design
To create a unified tone of voice from Three and the offer partners, we commissioned illustrator Jack Sachs to bring personality and movement to each freebie, from pizza to movie tickets and popcornDir. Jack Sachs



Full portfolio available upon request.